Avoova
Direction: In Town
AVOOVA produces exquisitely hand-crafted homeware and furniture, decorated with thousands of shards of ostrich eggshell that they collect as hatched eggs from the farmers of the Karoo region of South Africa.
Following in the steps of the San people who were creating jewellery from fragments of ostrich eggshell 50,000 years ago, AVOOVA has developed a series of intricate processes and techniques that transform this beautiful and resilient material into a new, sophisticated, and uniquely African look.
AVOOVA is not only bringing life back to a remote community but, in the process, has become one of Africa’s leading producers of luxury decorative accessories.